UFV Marketing & Communications

Reporting to the Vice-President External, the Marketing and Communications Department works collaboratively to enhance UFV's reputation, attract prospective students, and foster community engagement in the domestic market. We promote and protect the UFV brand.

We are responsible for:

  • UFV's visual identity
  • marketing strategy
  • student recruitment
  • event management
  • media and public relations
  • advertising and sponsorships
  • website development
  • social media: Twitter, Facebook, Flickr, YouTube, blogs
  • publications and promotional items
  • internal communications
  • issues management and crisis communications.

We develop strategies for and assist departments across UFV on their marketing needs. 

Our coordinates

Abbotsford Campus: B310

Chilliwack Campus: A3409

Kudos

We're proud to be recognized amongst our peers in North America:

2012 Platinum winner
Skookum Magazine, Fall 2012
HERMES Creative Awards

2012 Platinum winner
UFV VIewbook, Fall 2012
HERMES Creative Awards

2012 Gold winner
Absolute Style Fashion Show 2011
HERMES Creative Awards

2012 Honorable Mention
Get2Know UFV Interactive Video
HERMES Creative Awards

2012 Silver award
Websites, Creative Uses of Technology and Social Media: Get 2 Know UFV
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

2012 Bronze award
Fundraising and Special Event Publications: Absolute Style Fashion Show promo materials
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

2011 Silver award
Viewbooks and Prospectus Publications: Caring for your Brain
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

2010 Gold medal
Best magazine under $100K: Aluminations
Canadian Council for the Advancement of Education (CCAE), National

2010 Silver medal
Best Fundraising and Case Statement
Canadian Council for the Advancement of Education (CCAE), National 

2010 Bronze award
Fundraising and Special Purpose Publications: UFV Lifesaver campaign
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

2009 Bronze medal
Best marketing program: UFV rebrand
Canadian Council for the Advancement of Education (CCAE), National

2009 Gold medal
Best student recruitment viewbook
Canadian Council for the Advancement of Education (CCAE), National

2009 Gold award
Best student recruitment viewbook (writing)
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

2008 Gold medal
Best student recruitment viewbook
Canadian Council for the Advancement of Education (CCAE), National

2007 Silver award
Best student recruitment video
Council for the Advancement and Support of Education (CASE), District VIII  (Pacific Northwest, US & Canada)

 
General inquiries
Tel: 604-504-7441
Contact Us

Media inquiries

Anne Russell
Media & Communications Coordinator
Tel: 604-795-2826
Cell: 604-798-3709
anne.russell@ufv.ca


Resources
UFV Today - news
UFV Athletics
Maps and directions
UFV History

Guides

UFV writing style guide 

UFV best practices for web

UFV visual identity guidelines

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