Year Joined the School of Business at UFV
Courses Taught at UFV
Bus 120 – Introduction to Marketing
Bus 223 – Introduction to Advertising
Bus 326 – Managing Marketing Effectiveness
Bus 327 – Consumer Behaviour
Bus 403 – Business Strategy
Bus 423 – Integrated Marketing Communications
MBA (Marketing) – Sauder School of Business, Canada
CMA (1989) – Certified Management Account
B Comm (Finance and Accounting) – Sauder School of Business, Canada
Authored on-line cases for Consumer Behaviour, 4e Canadian, Solomon et al., 2007.
Authored PSA literature review for provincial colorectal screening program; Education/Screeing – Action Group (ED/S-AG)-Canadian Strategy for Cancer Control.
Authored Case Studies in Marketing, 2nd edition, Prentice Hall; 2007.
Contributing author Elder Dental Care Plan pilot project by the Dental Association.
Moderator in the Strategic Leadership Program offered by the Society of Management Accountants
Authored article Olympic Marketing 101, published in Marketline, BC American Marketing Association, September 2005.
Authored article Developing Your Brand Personality published in Marketline, BC American Marketing Association, Winter 2002
Consultant in brand management for various sized companies in various industries including not for profit organizations.
Controller for large real estate companies in both development and syndication fields.
Society of Management Accountants
Canadian Marketing Association