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Brand attributes
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The essence of UFV |
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UFV style guide
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If you're telling the story in written form, this set of guidelines will help you stick to UFV style. |
| Visual identity guidelines |
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Everything you ever needed to know about our new identity, in a single document. |
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Colours
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Learn about our primary, secondary, and tertiary colour palettes. |
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Typefaces
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Learn about the typefaces we use for designing official UFV marketing material. |
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Logo
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The UFV logo in all its incarnations: full colour, half-reverse, full reverse, black & white etc., as well as some pointers on what NOT to do with it. |
| Cascades Athletics brand |
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"Billy the Mountain" has also been refreshed to reflect the new UFV brand elements. |
| QR code |
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A branded QR code for ufv.ca that can be used on your web and printed communications. |
| UFV URLs |
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UFV departments can set up websites using a UFV web address, either under ufv.ca or blogs.ufv.ca. Please contact the web team if your department needs a site. Note that using the UFV name in a URL outside of these official sites is against UFV brand policy. |
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| Stationery |
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| Reports |
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Create a branded report for your department or class. |
| Manuals |
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Consolidate your procedures into this easy-to-use manual. |
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Business cards
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What they look like, how to order them, about titles. |
| Presentation folder |
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Available from Marketing & Communications. |
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Fax form
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No need to create your own. Just download and customize this one. |
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Memo form
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No need to create your own. Just download and customize this one. |
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CD/DVD label
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We have a template: check out what it looks like and how to get your hands on it. |
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Thank-you card
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Always a nice touch. Find out what they look like and how to get yours. |
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| Templates |
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| Poster templates |
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Choose from five MS Word template styles below, each with both a vertical and horizontal version. |
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| Identification |
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Campus cards
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Check out what the new campus cards and copy cards look like and make a note to go get yours. |
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Name badges
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Do you have/require a magnetic name badge? Here's what they look like and how to get yours. |
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| For your desktop |
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Wallpaper
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Tired of the standard Microsoft "meadow" loaded onto your PC? Download one of three new virtual wallpaper files. |
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Screensaver
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Don't like the flying windows so much? Download this custim UFV screensaver. |
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| Email & phone |
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Email addresses
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Learn about the standard format under the new brand, and what happens to your old address. |
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Email signatures
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Append your contact information and/or a message to the footer of every email you send. Learn how to change yours with these simple instructions. Download and install a cool branded email signature banner. |
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Voicemail messages
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Update your voicemail messages (desk and cell) with a new UFV message. This sample script will help you make the change an easy and quick one. |
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| Questions? |
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Contact points
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Leslie Courchesne
Director, Marketing & Communications
local 4611
Leslie Courchesne
Media & Communications:
Anne Russell
Marketing & Communications
local 2826
anne.russell@ufv.ca
Print Projects:
Sheila Reimer
Production Coordinator
Marketing & Communications
local 4513
sheila.reimer@ufv.ca
Web projects:
Anthony Lepki
Wed Designer
Marketing & Communications
local 4395
anthony.lepki@ufv.ca
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