School of Business
ufv.ca/businessThe Marketing and Sales certificate is a part-time program designed for secondary school graduates interested in marketing and sales as a career. The program provides additional development for those already working in this field, and a solid educational background for those currently in other fields but planning a career in marketing and sales.
Note: Students intending to register for CMNS 125, BUS 160/CIS 110, or BUS 203 should refer to prerequisite information listed in the course descriptions.
Students lacking recent preparation are advised to consult with the department about entrance requirement equivalencies.
Students who do not meet these requirements might consider Qualifying Studies.
Applications are accepted for entrance to the Fall semester only. For application deadlines, see Specific intake application process.
Note 1: Students making an early application must provide evidence of courses in progress as soon as available.
Note 2: Students may also present English 12, English Literature 12, English 12 First Peoples, AP English, IB English A (standard level or higher level), or out-of-province equivalent.
Applicants who meet the entrance requirements will be admitted in order of their application date. This date is set when an application, all required documentation, and the application fee have been submitted.
See the Fees and Other Costs section.
Textbooks and supplies cost approximately $1,000–1,500 per year. Textbooks should be considered an investment and become part of a student's business library. Students may be required to purchase one or more computer software packages.
Students may take up to seven years to complete the requirements (full-time study to complete the program in one year is not possible). People working full-time should take no more than two courses per semester.
All students should expect to travel between campuses during their program.
Course | Title | Credits |
MATH 140 | Algebra and Functions for Business (see Note) | 3 |
BUS 120 | Essentials of Marketing | 3 |
BUS 160/CIS 110 | Computerized Business Applications and MIS | 3 |
BUS 203 | Organizational Behaviour | 3 |
BUS 221 | Professional Selling | 3 |
BUS 323 | Introduction to Advertising | 3 |
BUS 328 | Retail Management | 3 |
CMNS 125 | Communicating Professionally to Academic and Workplace Audiences | 3 |
CMNS 235 | Public Speaking | 3 |
Note: Students with MATH 140 or equivalent may take a business or general elective in lieu of MATH 140. Students planning to transfer their credits to the BBA should take MATH 141.
Students must take three BUS electives, two of which must come from the courses below:
Course | Title | Credits |
BUS 143 | Introductory Financial Accounting I | 3 |
BUS 201 | Human Resource Management | 3 |
BUS 202 | Contemporary Management | 3 |
BUS 227 | New Business Development | 3 |
BUS 261 | Business Law | 3 |
Former UFV business students who finished their studies more than 10 years ago and students who completed courses in other programs and/or at other post-secondary institutions prior to starting a UFV business program should contact the School of Business to determine whether any courses/credits can be recognized for or transferred to the desired UFV business program. Applicability of courses and/or transfer credits is determined on an individual student basis.
The following criteria are used:
Students intending to pursue commerce or business administration studies at another institution are advised to study those institutions’ academic calendars carefully before enrolling in any UFV courses which have a BUS designation. Students should consult an Advisor or at the institution to which they intend to transfer, or refer to the B.C. Transfer Guide at bctransferguide.ca for transfer details.
A number of the School of Business's courses have transferability with the Chartered Professional Accountants of Canada (CPA Canada), allowing students graduating with a BBA Accounting option to meet the prerequisite requirements (PREP) of the CPA program. A number of courses are also recognized by a variety of other professional accrediting associations such as CHRP (Certified Human Resource Professional).
Students enrolled in undergraduate courses (courses numbered 100 or higher) must maintain an undergraduate Cumulative Grade Point Average (CGPA) of at least 2.00 to remain enrolled in Good Academic Standing at UFV. Students in Good Academic Standing will have no registration limits placed on them. Failure to meet the minimum CGPA requirement will result in restrictions on registration and may eventually lead to academic suspension from undergraduate studies at UFV. Students on Academic Warning or Academic Probation are limited to registering in 10 credits. For further details, see the Academic standing and undergraduate continuance section of the academic calendar. Academic standing is governed by UFV’s Undergraduate Continuance policy (92).
For re-entry to a School of Business program, GPA will be calculated based on the courses that will be used to fulfill the program requirements only (program GPA). Limitations on the number of courses retaken will apply.
Students must complete at least 25% of the credits required in the certificate at UFV.
To be eligible to graduate, students must achieve a minimum GPA of 2.00 (C average) in their final semester as well as cumulatively. Once students have completed the requirements, they may apply to the Office of the Registrar for the certificate.
For complete details on courses see the course descriptions section.