According to Money Magazine, the public relations field has high expected job growth. With the proliferation of social media and non-traditional media outlets, most companies need assistance with engaging their audiences and building a positive public image. As a consequence, PR jobs now exist not only with agencies, but also in-house for a variety of businesses, non-profits, and public sector organizations.
According to National Household Survey data, jobs in public relations and communications exist in every industry. Some sample industries include:
View entrance requirements in the UFV Academic Calendar.
The program is divided into courses as listed below.
For a list of current course offerings, please visit the Public Relations courses page.
In order to qualify for the two-week practicum, you must have successfully completed all modules and met the attendance requirements.
When you qualify for a practicum, UFV Continuing Education will assign you a practicum that provides you with meaningful work-like experience and exposure to the field of Public Relations.
Practicum placements reflect the business practices of the practicum host, which includes placement during standard business hours. Transportation to the practicum site is your responsibility and may require travel outside your community of residence. If you refuse an assigned practicum site you will need to find your own site and obtain departmental approval prior to the start of your practicum.
Please discuss any barriers that may affect your practicum assignment with UFV Continuing Education immediately after registration.
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